Banner Advertising

Using banner advertising as part of your online marketing strategy is a great way to help your business increase sales and brand awareness within the wine industry.

Website Banner Advertising

Wine Industry Network Banner Ads

Newsfeed banners are prominently displayed on the top right side of the wineindustrynetwork.com news feed and in the news feed between posts. Banner ads on the WIN website rotates 4 ads in 15 15-second segment each for a 25% share of voice.

WIN Site Traffic = 14,222* visitors / 20,358* page views monthly.

Placement Ad Size (Pixels) Pricing WIN Member Price
News feed - top right* 300x200 $500 /month $400 /month
News feed - in feed 520x104 $400 /month $300 /month

*2023 Monthly Average number of site page views and unique visitors for wineindustrynetwork.com.

300 x 200 pixel banner ad (Click to view banner ads on the WIN Homepage)
520 x 104 pixel banner ad (Click to view the in-feed banner ad on the WIN Homepage)

Wine Industry Advisor Banner Ads

Wineindustryadvisor.com (WIN Advisor) sidebar banner ads are displayed on all article pages of the Wine Industry Advisor site and the front page. Post Header/Footer banner ads include the banner space above and below every article providing prominent placement and doubling the exposure for your brand message.

WIN Advisor Traffic = 97,478* visitors / 136,275* page views monthly.

Placement Ad Size (Pixels) Pricing WIN Member Price
Homepage & Article Sidebars 300x250 $500 /month $400 /month
Homepage Middle/Bottom 970x190
728x90 & 320x100 for mobile devices		 $500 /month $400 /month
Article Header/Footer 630x126
728x90 & 320x100 for mobile devices		 $500 /month $400 /month

*2023 Monthly Average number of site page views and unique visitors for wineindustryadvisor.com.

300 x 250 pixel banner ad (Click to view banner ads on the Advisor website)
630 x 126 pixel banner ad (Click to view banner ads on the Advisor website)

Wine Industry Advisor Contextual Banner Ads

Introducing Contextual Banner Advertising, a powerful new feature designed to make your marketing efforts more targeted and cost-effective. This program allows you to align your ads with specific keywords relevant to your products or services, ensuring your brand reaches the right audience at the right time. By focusing on keyword-driven targeting, you can increase visibility while maximizing your advertising budget, making your campaigns more efficient and impactful.

How It Works

When an article or press release on the Wine Industry Advisor website includes your selected keywords, your 300x250-pixel banner ad will appear in the sidebar next to the content. 

Keywords are exclusive, so only one company can be associated with a keyword at any given time. However, if an article includes multiple keywords, the banners will rotate between the activated keyword ads.

 

Keyword  Pricing WIN Member Price
High-Frequency Keywords:
Alcohol, Barrel, Oak, Bottle, Glass, E-commerce, POS, Point of Sale, Label, Marketing, Winemaking		 $250/month** $200/month**
Medium Frequency Keywords:
Compliance, Law, Legal, Cork, Capsule, Closure, Screwcap, Distribution, Fermentation, Yeast, Nutrition, Packaging		 $200/month** $160/month**
Low-Frequency Keywords:
Bottling, Custom Crush, Filtration, Irrigation, Pump, Pumping, Tank, Sanitation, Shipping, Fulfillment		 $150/month** $120/month**

**3 months minimum. Contact us if you would like to use keywords not listed above.

View the example below:

Send Me Information About Website & Contextual Banner Advertising

Email Banner Advertising

Afternoon Brief Newsletter Banner Ads

The Afternoon Brief is emailed to 33,000+ wine industry professionals every weekday afternoon. Each edition of the Afternoon Brief has a trending story (top placement), daily's news, and a few sections with a special focus e.g. People, Jobs, Blogs, etc. (midsection placements). At the bottom is the daily featured video (footer placement).

*There is a five (5) edition minimum insertion, which could be once in each category or in five editions of a single category of the newsletter. Newsletter banners do not rotate.

Afternoon Brief is emailed every weekday afternoon.
Open rate averages for 2023: 40%

Placement Ad Size (Pixels) Pricing WIN Member Price
Top Placement 600x120 $110 /edition* $90 /edition*
Midsection Placements 600x120 $90 /edition* $70 /edition*
Footer Placement 600x120 $60 /edition* $40 /edition*

Product & Service Newsletter Banner Ads

The Product & Services Newsletter (PS News) has four editions that are each emailed to 10,000-13,000 subscribers once every two weeks. The editions are Vineyard/Winegrowing, Production/Winemaking, Sales/Marketing, and Operations/Professional Services. This means that banners can be inserted in the PS News editions that are most relevant to your product/service and reach the right audience.

*There is a four (4) edition minimum insertion, which could be once in each category or in four editions of a single category of the newsletter. Newsletter banners do not rotate.

Product & Services Newsletter sent every Tuesday & Thursday.
Open rate averages for 2023: 27.6%

Placement Ad Size (Pixels) Pricing WIN Member Price
Top Banner 600x120 $95 /edition* $75 /edition*
Midsection Banner 600x120 $65 /edition* $50 /edition*

Accepted File Formats

  • Ads must be in JPG, GIF, or PNG formats only
  • Files must be less then 1MB (1024KB) in size

Send Me More Information About WIN Banner Advertising

Banner Advertising

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